12.01.2014 20:05 Uhr, Quelle: Macrumors

Apple Debuts New Poetry-Themed 'Your Verse' iPad TV Ad

Apple debuted a new television ad for the iPad during the NFL playoffs this weekend. The 90-second spot features a Robin Williams speech from the film Dead Poet's Society overlaying the iPad being used in a variety of industries including filmmaking, hiking, SCUBA diving, music and more. Apple has also introduced a new website called "Your Verse" to share the stories of the iPad users behind the ad. We don’t read and write poetry because it’s cute. We read and write poetry because we are members of the human race. And the human race is filled with passion. And medicine, law, business, engineering — these are noble pursuits and necessary to sustain life. But poetry, beauty, romance, love — these are what we stay alive for. To

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