13.11.2013 16:35 Uhr, Quelle: Macworld UK
Apple by the numbers: Mac not dead yet
The rise of tablets and smartphones may be contributing to the decline of the PC market as a whole. But for years now, Apple's Mac lineup has continued to flourish. If you look at the long-term trends of Apple's quarterly numbers, unit sales of the company's desktops and laptops grew steadily year by year over the past decade--every year, that is, until the end of 2012. The most recent numbers indicate that the Mac, like other PCs, is finally feeling the impact of the so-called tablet revolution.Unit sales: On the up and upIn 2003, Apple shipped just over 3 million Macs worldwide, most of them desktops, and they accounted for more than 72 percent of Apple's overall revenue. Jump ahead to Apple's 2011-2012 financial year (FY12), when the company sold more than 18 million Macs: Mac sales then accounted for less than 15 percent of Apple's bottom line.How doe
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