Apple retail stores are typically crowded. On iPhone release day, however, they turn into absolute zoos, with stores packed to the brim and lines often extending out of the store.
Now that the iPhone is over six years old, the hysteria surrounding an iPhone launch has subsided a tad. Still, it's an event unto itself and Gizmodo recently ran a piece from an anonymous Apple retail store employee who describes in exquisite detail what it was like to be on the front lines in the days preceding and following the iPhone 5s and 5c launch.
The anonymous employee, who writes under the name J.K. Appleseed (perhaps Johnny Appleseed's long lost brother?), notes that his Apple retail store began receiving truckloads