When Apple first introduced the iPhone 5s and 5c on September 12, they concurrently announced that new iOS device owners would be able to download Apple's suite of mobile iWork apps along with most iLife apps for free. Taken together, the free apps would otherwise cost $40. Note that the only app not available for free is GarageBand.
All in all, the decision to provide iOS users with grade-A software for free is a smart strategic move that serves to further differentiate the iPhone and iPad from competing products. Apple has employed a similar strategy with its suite of iLife software on the Mac for many years now.
So what about users who purchased new iOS devices before September 12? Well Apple has them covered. Apple o
