25.09.2013 06:05 Uhr, Quelle: Engadget

Amazon debuts Kindle Fire HDX 7- and 8.9-inch tablets, we go hands-on

"Today, we're going to show you the third leg of our device business strategy," Jeff Bezos begins. His audience is modest: four people sitting around a table in an Amazon conference room. It's a far cry from the Santa Monica airplane hangar his company rented out for last year's event. Bezos picks up a dry erase marker and begins breaking down the first two parts, elements the company has focused on since it first began building Kindles. "One," he says, narrating the words as he goes along, like an enthusiastic high school teacher, "premium products at non-premium prices. Two: make money when people use our devices, not when they buy our devices." "We sell our hardware and roughly break even and then when they use the devices and buy c

Weiterlesen bei Engadget