Now here's how you sell a record in 2013: make it a video game. Will Sheff's already got the whole "writing great lyrics and producing outstanding records" thing down to a science, but let's face it, in the age of BitTorrent, such old-fashioned methods just don't sell albums. Thankfully, the Okkervil River frontman is exploring new methods, putting together a browser-based game inspired by PC graphic adventure games of the 80s. Sheff (who incidentally bears a passing resemblance to the hero) co-wrote dialog for the game and perfor
