Apple is looking outside its own ranks for a new head of retail operations, and has even hired an executive recruitment firm to assist in the search, reports say. Apple CEO Tim Cook, with assistance from other executives such as worldwide marketing head Phil Schiller, has been managing the retail side of operations since the company parted ways with UK import John Browett in October of last year. Browett, who tried to bring a leaner, more sales-oriented approach to the stores, quickly fell foul of Apple culture, employees and customers.