To help celebrate 5 years of the App Store, Apple recently launched an iTunes promotion wherein a number of popular iOS apps were made available as free downloads. One such app was Infinity Blade II, an extremely popular and critically acclaimed gaming title which normally sells for US$6.99.
If there's one thing we can all agree on, it's that people love 'free'. To that extent, AllThingsD reports that Infinity Blade II saw an absolutely huge influx of new users thanks to Apple's App Store promotion.
The action-RPG sword-fighting game added 5.7 million new players in seven days. Laura Mustard, publicis