The "Designed by Apple" ads that have been filling the airwaves (and print media) recently are apparently falling as flat with viewers as a Jony Ive UI. A Bloomberg article says that survey data from consulting firm Ace Metrix shows that the latest ad -- which has only been around since June 10 -- "has earned the lowest score of 26 Apple TV ads in the past year."
The article goes on to say that "The ad scored 489 on the company's scoring system, below an industry average of 542 and far below past iconic Apple campaigns that often topped 700." Boston University professor of adver
