The LA Times is reporting that Apple, stinging from criticism from professional users that the 2011 redesign of Final Cut Pro X (US$299.99) had made it a "cheap product aimed at consumers," is launching an online marketing campaign today to try to win back professional video editors who may have switched to competitive software.
The start of the campaign is timed to begin getting the word out prior to the start of the National Association of Broadcasters convention on April 6. Apple's campaign features Final Cut Pro X users like Julian Liurette of the Toronto Globe and Mail newspaper, who was skeptical of the app and waited a
