The New York Post reports that Apple has been seeking to undercut its potential competitors with regard to royalty rates for its rumored streaming music service, currently offering a rate that is just half that paid by Pandora despite rumors that Apple is looking for more flexibility than allowed under the license used by Pandora.The tech titan, the most valuable company in the world, made an initial offer to the label of about 6 cents per 100 songs streamed, sources said. That’s about half of the 12 cents per 100 songs paid by Pandora, the leading online radio service that Apple is taking aim at, sources said.
