The new owner of Hulu could turn out to be one of the existing owners. After an aborted sale attempt in 2011, new rumors suggest current part owners Disney and News Corp are talking over the possibility of one buying the other's stake out. The Wall Street Journal and Bloomberg both tag people with knowledge of the situation as their sources, indicating a disagreement over the video streaming website's business model -- it announced $695 million in revenue last year -- as a reason for the talks.