We've clearly crossed a psychological barrier to digital media adoption when major content providers are going online-first on a regular basis. The BBC, despite its sometimes stuffy image, is revealing that it's just as eager to break with tradition: it's been given the go-ahead for a trial that will offer content on iPlayer before it appears on TV. The year-long test will offer up to 40 hours of regular BBC shows in advance, with no TV license fee required. While the selection