Just hours after Pebble announced that it shipped out its first few hundred units of Pebble watches to early Kickstarter benefactors, Pebble Smartwatch, the companion app to the device, has hit the App Store. Users don't need the app to use most of the features of the watch, however the app is required for software updates and installing timepiece faces. The app works on the iPhone and iPod touch but is not optimized for the iPad.
From the Pebble Smartwatch app description:
PEBBLE - E-PAPER WATCH FOR IPHONE AND IPOD
Pebble is the first watch built for the 21st century. It'