Both CEO Tim Cook and CFO Peter Oppenheimer took time in today's conference call with analysts to specifically (or by inference) debunk a number of recent rumours about the company, and to suggest to analysts that they rely too heavily on bad information -- and that even when they do get a bit of gossip that turns out to be true, they are unable to see the information in the broader context, which may change its interpretation. It was a rare direct assault on the market-manipulation and other forces that have plagued the company and its stock.