App designers (and Apple), take note! Designer Craig Dennis has an excellent article on Codrops about designing empty space in your app. These are pages with no data, such as an empty mail inbox or a folder barren of any documents. Dennis argues that no empty space in an app should ever actually be "empty," or blank. There should always be something telling the user why the space is blank in order to avoid confusing the user, who might assume that a blank page means something has gone wrong, like the app has a bug or there is no Internet connection that can display the data.
Dennis slots necessary empty space in apps into three categories: first