Chillingo COO Ed Rumley had a chat with GamesIndustry, and said that the iOS publisher (which is owned by EA) is more needed than ever by developers. Yes, he admits it's easier than ever for anyone to make and publish a game on the App Store, but the hard part comes after that. "We always remind people there is a huge difference between self-publishing a game and self-distribution," said Rumley. "The role of a publisher like Chillingo is to do far more than just upload a game onto an App Store. Today's market is extremely competitive, there are dozens or hundreds of games launching every day whether it's on iOS or Android or Windows. Our role is to help navigate this minefield."
