Welcome to Reality Absorption Field, a new bimonthly column where veteran industry analyst and occasional TUAW TalkCast contributor Ross Rubin will discuss industry developments and how they relate to Apple.
On October 23rd, following presentation of slimmed-down Macs and a beefed-up iPad, Apple introduced the long-anticipated iPad mini. With its 7.9" diagonal screen, the smaller iPad doesn't seem dramatically smaller than its bigger brother. Indeed, it's screen is a bit more than 80 percent as large as that of the iPad 2, with which it shares the same screen resolution. And at $329 (up to double that stuffed with 64 GB of flash memory and LTE), it's also a bit more than 80 percent of the iPad 2's starting price.
At $329, the iPad mini starts at $130 more than the 16 GB Kindle Fire HD or ASUS-built Google Nexus 7. The displays on these 7" devices are about 70 percent of