During this week’s special event, Apple unveiled a new major update to iBooks for the iPhone, iPad and iPod touch. Version 3.0 improves upon iCloud integration, adds new sharing features, and introduces a vertical scrolling mode. In addition, publishers can now push out free updates to existing iBooks, which the end user can both see and download within the iBooks app in much the same manner as iOS apps, making it much easier to have the latest…