One flaw present in the iPad and most other tablets is the difficulty seeing the screen as clearly in bright sunlight. While there are several workarounds (users can find a shady area, or block the sun with their own shadow among other options), the issue is most acute when trying to read or play a game outdoors. A new technology from Apical aims to help with the issue, and was recently shown on an iPad in a demo that avoids the battery-draining "fix" of simply cranking up the brightness.