Apple is likely to take on the Nexus 7 tablet challenge from Google head-on with a smaller and cheaper version of its market-dominating iPad tablet, sources told The New York Times this weekend following similar reports from Bloomberg and The Wall Street Journal. The so-called "iPad mini," which could end up not being branded with the "iPad" name, would feature a 7.85-inch screen (larger than most competing devices) and would likely be near Google's $200 pricetag for the Nexus 7.
