iBook Lessons is a continuing series about ebook writing and publishing. "You're The Editor" is an occasional entry in this series, which asks the TUAW reader brain trust for opinions and advice about publishing topics.
There's a dilemma faced by many new ebook authors: how to sell a book for "not much at all" and still earn a decent living. Apple and Amazon policies complicate this decision.
Amazon offers a multi-choice royalty system (all prices are USD). You can
charge up to $2.98 for your ebook and earn 35% of the list price. That equates to just over 34 cents for a $0.99 ebook.
charge between $2.99 and $9.99 for your ebook and earn 70% of the list price less delivery costs, which a