According to a Bloomberg article posted today, Apple is planning to overhaul iTunes by the end of 2012, adding iCloud integration and new features for sharing music.
Unnamed sources told Bloomberg staffers that the iCloud integration is targeted at alleviating issues that users currently have with organizing all of their music, videos, photos and apps. Part of the changes were revealed a few days ago when the Podcast app became available to iOS 6 testers. It's expected that individual apps to handle a specific type of content will become the norm.
Apple is also allegedly asking music labels for additional photos and videos that can be included in a future iteration of iTunes