Apple is by far the largest buyer of all kinds of microprocessors, buying 50 percent more RAM, processor and other chips than any other company, with its appetite having tripled since 2009 due to the success of its iOS devices (and to a lesser extent its growing Mac business). At an industry conference, IHS iSuppli researcher Dale Ford said that the company will buy $27 billion worth of chips, up from $9B in 2009.