Apple CEO Tim Cook during his company's fiscal Q2 results call slammed the idea of merging touchscreens and ultrabooks. When asked by Sanford Bernstein's Toni Sacconaghi why Apple wouldn't merge the iPad and MacBook Air like Intel and Microsoft wanted Windows 8 and ultrabooks to unite, he described it as a matter of inherent tradeoffs. Trying to appeal to everyone ended up pleasing no one, Cook said, saying that just having the option of converging doesn't mean it should be forced.
