Seagate chief Steve Luczo in an interview published late in the week remained skeptical of flash memory. In the sit-down with Forbes, he saw systems like the MacBook Air and Windows ultrabooks as still far too cost-prohibitive to make sense for most users. Befitting his company's heavy dependence on rotating storage, he saw many of those systems either needing a hybrid flash and rotating hard drive or else leaning heavily on cloud storage with a conventional disk.