Intel PC Client general manager Kirk Skaugen used a keynote at the Beijing edition of the Intel Developer Forum to predict a heavy saturation of the ultrabook market. He saw ultrabook prices reaching down to $699 by the back-to-school period at the end of the summer, or down from the $899 and up more common today. About 75 models were in development for all of 2012, including some touchscreen models mostly intended for Windows 8.