Mashable's Lance Ulanoff raises the question of whether Apple should have advertised during Super Bowl XLVI. He points out that 28 years after the debut of the "1984" commercial that Apple sat on the sidelines and allowed its rivals to mock it during the most-watched show in U.S. television history. "By not appearing at the Super Bowl, Apple is letting its competition frame the discussion. Founder and former CEO Steve Jobs, who died months before the Samsung ads started airing, would likely have wanted to create some sort of counter attack. He was, after all, the
