HTC during a call discussing its low forecast and results backtracked from the strategy that dictated 2011. CFO Winston Yung acknowledged a lukewarm reception for fall devices but added that the company's philosophy throughout all of last year, where it was willing to make thick, short-lived devices for the sake of having 4G, was a mistake. The "next product cycle" of devices would fix this, Yung said, hinting at the Ville and Endeavor.