The BBC's wildly popular iPlayer app was updated last week to include support for the iPhone and iPod touch plus the ability to stream TV over 3G. As a result of all the new features, iPlayer for iOS has been downloaded over 1.1 million times in just the last week alone. What's more interesting is that 500,000 of those downloads were to people who have never downloaded the app before.
Daniel Danker, BBC's General Manager of Programmes and On Demand, told The Guardian that