05.12.2011 00:50 Uhr, Quelle: MacNN

Kobo gives away free e-book per month to new buyers

Kobo is trying a unique strategy to lure readers away from Amazon, Apple, and Barnes & Noble by promising regular free e-books. Anyone who buys a Kobo Touch and first uses it on or before March 31 gets a free e-book each month. The publishers include Harvard Business Review Press, e-Reads, F+W Media, Gooseberry Patch, and New Word City, as well as four independent authors.

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