In line with the ever-expanding impact of iOS devices and mobile technology on the userbase-formerly-known-as-the-Macintosh-market, the premiere tradeshow for all things Apple will have a new name in 2012. The 27-year-old Macworld Expo event will now be known as Macworld|iWorld: The Ultimate iFanEvent. The branding change acknowledges the reality that iOS is a huge and growing part of the Apple product ecosystem; registration for the January show/conference is open now.
Paul Kent, IDG's maven for all things Macworld Expo -- sorry, Macworld|iWorld --