It's well known in the Wintel PC industry that Apple has been kicking butt and taking names. Starting last year, Apple's iPad and second-generation MacBook Air started doing some serious damage to many of its competitors. Digitimes Research senior analyst Joanne Chien has a name for this -- Apple Shock -- and says that the effect has expanded as the global economic downturn has worsened.
Chien says that Apple Shock has affected the PC market in three ways. First, combined shipments of the iPad and MacBook A
