26.09.2011 01:05 Uhr, Quelle: The Unofficial Apple Weblog

'Bring your own device' programs give Apple a boost in the enterprise

Programs that offer corporate some latitude and personal discretion in their technology choices are growing, said the NYT on Friday, and while the relaxing of IT standards mandates means there are plenty of market losers (HP, Dell, Lenovo, RIM and other enterprise-centric vendors), there's one big winner: Apple. At companies like Kraft Foods, rather than providing some employees with a standard laptop configuration, a stipend is offered to let staffers simply go out and get what they want. This shift toward a 'bring your own device' policy, also in place at companies like Netflix and Citrix

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