Scosche Industries has debuted a new fitness combination for iPhone and iPod Touch users, a hardware band to wear during workouts combined with a companion app called the Scosche myTrek to help users monitor their pulse, target training zone and calories burned, as well as runners' speed, pace and distance. Past workouts can be stored, and the band uses Bluetooth to wirelessly transmit the data collected to the app up to 33 feet away.