Apple's retail stores have grown into a multi-million dollar business due to its strict employee guidelines and thoughtful attention to minute details like the music used on demo machines. The Wall Street Journal took a close look at Apple's retail operations and identified the secret sauce that has led to the company's retail success.
These closely-guarded methods include:
Strict control over its employees: Apple employees are not allowed to discuss rumors with customers and technicians are not allowed to mention any glitches. If y