TiVo today chose to permanently alter its Premiere DVR pricing to draw in some viewers. Starting May 19, the company will now permanently sell the core Premiere for $100 on a year-long contract for those willing to pay $20 per month and the Premiere XL plus Premium Remote bundle for $300 on the same rates. Paying $500 now gets a Product Lifetime deal that gives service for free for the life of the hardware, up $100 from before.