12.05.2011 20:20 Uhr, Quelle: iPodlounge

News: Mix: 100 iAds, iPad preference, digital music, iFlowReader

Apple has launched its 100th iAd campaign, according to The Loop. The report states that the 100th campaign, from real estate firm Coldwell Banker, began in late March and has performed well thus far, garnering tap rates five times higher than a normal online banner and an average of 11 pages viewed per visit. As noted in the report, iAd is now live in seven countries; Apple recently lowered the initial buy-in for iAds from $1 million to $500,000,…

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