Down but not out, TapJoy confirmed to AllThingsD that it is modifying its incentivized purchases to work within Apple's new ranking system and to ensure its apps will make their way into the App Store.
Last week, Apple made changes in its app store ranking system that downplayed the ranking of apps, and reviewers even rejected some apps that include cross-application marketing programs. The largest company affected by these changes was TapJoy, a social and mobile game distribution network that offers these "incentivized purchases."
In this system, an app developer pays money to be promoted by another a
