A rumor surfacing from a business-to-business conversation suggested Fujifilm is hoping to expand its semi-pro line from the X100 to include at least one other model. Photography supplier Bob Todrick was reportedly told Fujifilm has decided to chase the "serious prosumer market" and would start with an X200 in the fall. The new model would be a simplified, point-and-shoot version of the X100. If it and the X100 did well, there could be an interchangeable lens camera sometime in 2012, Todrick said.