Guy Kawasaki, for those of you who don't know, was an original Macintosh evangelist and when the Mac debuted, he went to software developers, advocating that they write software for the new platform. Over the years Guy has been a loyal devotee of Apple and heard numerous startup pitches (and invested in a few). He's written some fantastic books on creating startups, beating the competition, selling others on your idea and more. Guy's latest book "