In a brief press release this morning, Apple announced that it expects the iOS-based Apple TV to pass the one million mark in units sold sometime later this week. The release also notes that iTunes users are renting/purchasing TV episodes and movies by the truckload (400,000 and 150,000 per day, respectively), although it's a bit ambiguous as to whether all those cited transactions involve an Apple TV or not -- our guess is 'not.'
At a run rate of one million units sold in just one quarter -- aligning nicely with JMP Research's estimates from October -- the new version of Apple's 'hobby' seems to have more momentum than the original Apple TV did in the m