08.12.2010 05:20 Uhr, Quelle: Engadget
Blockbuster Express kiosks test $2.99 per night new release rentals, Redbox looks unimpressed
28 days. It's more than an unappreciated flick from the turn of the millennium, it's also driving the executives at Redbox, Netflix and a smattering of other unorthodox rental companies mad. Movie studios have been hellbent on keeping their new release DVDs and Blu-ray Discs out of instant-rent hands for 28 days after release, noting that dollar-per-night rentals could drastically reduce DVD / BD sales in the all-important launch window. Now, however, it seems that at least a couple of 'em are willing to bend. Starting this week in four major cities (Atlanta, Miami, Phoenix and San Francisco, for those curious) DVDs for Warner Bros.'
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