Following up on the announcement made a few weeks ago, UK telecom providers Three, Orange and T-Mobile formally launched their iPad subsidies today. Those of us in the United States are used to having our cellphone prices subsidized by signing contracts, but so far we don't have anyone subsidizing our iPad purchases as well. The discount plan offers shoppers who enter a two-year service contract money off the price of a new iPad, bringing the price of the 16GB with Wi-Fi + 3G unit down to £199 (plus VAT), or the equivalent of US $313 -- a steep discount from the normal price of $6
