29.11.2010 22:05 Uhr, Quelle: The Unofficial Apple Weblog
iPhone owners uniquely loyal to Apple
A survey of over 2,600 mobile phone users in Brazil, Germany, Spain, Britain, the United States and China shows that only about 25 percent of smartphone owners are loyal to their current operating system. The survey by German firm Gfk found that 56 percent of smartphone owners were open to trying a new OS with their next phone, with only Apple bucking the trend with a 59 percent loyalty rate to iOS. Microsoft users were the least loyal to their OS with a 21 percent loyalty rate, while Blackberry came in at 35 percent, Android at 28 percent, and Nokia/Symbian at 24 percent.
Lead analyst on the survey Ryan Garner told Reuters
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