Palm leader and now HP executive Jon Rubinstein today told those at the Web 2.0 Summit that his company should have led the smartphone market. The company was one of the very earliest in the category, having established PDAs with the Palm Pilot and getting into smartphones early with the Treo, but squandered its lead and let others catch up. He likened his position from 2007 to the situation Steve Jobs faced at Apple in 1996 and 1997, when the goal was primarily to fix years of mistakes.