The settlement in a lawsuit over iAd may have cost Apple $1 million or more, a retracted press release suggests. Roughly a month after the announcement of iAd on April 8th, Apple was sued by Innovate Media, an online ad firm situated near Los Angeles. In a trademark dispute, Innovate claimed that it had used "iAd" since 2006, and won two trademarks for "iAds" in October 2008. The two parties settled outside of court in July of this year.
