22.10.2010 16:35 Uhr, Quelle: iPodlounge

News: Survey shows iPad owners consume more media, are more receptive to ads

A recent Nielsen survey suggests that iPad owners are more aggressive consumers of media, and more receptive to advertising than owners of other devices. Nielsen surveyed over 5,000 consumers who already own connected media devices such as tablet computers, eReaders, netbooks and/or smartphones. In addition to noting the nascent market development of tablets, the survey indicated that tablet owners tend to own more connected devices than users…

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