18.08.2010 15:50 Uhr, Quelle: MacNN

New iPad TV spot brings focus down to apps

Apple has debuted a new TV ad for the iPad, simply known as "iPad is Delicious," after the first slogan flashed on screen. The spot marks a turn in the emphasis of iPad marketing, as previous ads have typically focused on the overall experience of using the device. The new one concentrates on apps, as Apple has done for some time with the iPhone and iPod touch.

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