22.07.2010 15:52 Uhr, Quelle: Engadget
New Microsoft brand logos, company tagline revealed at MGX event?
It looks like Microsoft may have revealed something big at its annual MGX (Microsoft Global Exchange) event, namely new logos for its main brands and a fresh brand motto. "Be What's Next" touts a teaser which has been posted on YouTube, along with a fast moving sequence of morphing logos, shuffling from Windows, to Windows Phone, Xbox, Bing, and finally the familiar Office logo that's been kicking around for a little longer. It's unclear if these are just treatments used for a promo at the event, or if this is a signal that Redmond is dumping its familiar (and frankly dated) iconography for something a little looser, leaner, and hipper, but we can't say it would be a bad thing. It would certainly make sense against a backdrop of potential comeback in the mobile space
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